Business Manager + Pixel Setup

Description

Overview

A properly configured Meta Business Manager and Pixel is essential for running successful Facebook and Instagram ad campaigns. Our Business Manager + Pixel Setup service helps you establish a strong technical foundation for accurate tracking, audience targeting, and data-driven marketing decisions. We ensure everything is set up correctly, securely, and ready for advertising.

What We Set Up & Configure

1. Meta Business Manager Setup

• Meta Business Manager account creation

• Business details and verification guidance

• Ad account setup and configuration

• Asset organization (Pages, Instagram, Ad Accounts)

2. User Access & Security

• Admin and employee access setup

• Role and permission management

• Security best practices implementation

• Ownership and asset control configuration

3. Meta Pixel Creation & Installation

• Meta Pixel creation and configuration

• Pixel installation on website (via code or GTM)

• Event tracking setup (PageView, ViewContent, AddToCart, Lead, Purchase)

• Pixel testing and verification

4. Conversion & Tracking Optimization

• Custom conversions setup

• Event priority configuration (for iOS tracking)

• Domain verification guidance

• Accurate data tracking for ads and analytics

5. Ads & Growth Readiness

• Business Manager optimized for ad campaigns

• Pixel ready for retargeting and lookalike audiences

• Setup for performance tracking and reporting

• Recommendations for future ad strategy

Final Deliverables

• Fully configured Meta Business Manager

• Installed and verified Meta Pixel

• Event and conversion tracking setup

• Ads-ready account with best practices applied

Our Business Manager + Pixel Setup service ensures accurate tracking, better ad performance, and scalable growth for your Facebook and Instagram marketing.